Case studies · Commercial laundry machines, Indonesia
KG Teknik: from 19 to 111 Google clicks a month, small and growing
Figures measured on 19 October 2026. Search rankings change; we date them rather than imply they are permanent.
Client website: KG Teknik
The challenge
KG Teknik sells and services commercial laundry machines, with branches in Batam and Pekanbaru. Its buyer is someone deciding to open a laundry business. That person searches for a starter package or the cost of opening in their city, long before they search for a machine brand.
What we did
We built the store and write guides in Indonesian for that early stage: starter packages city by city and practical questions such as waste water, without promising any income. Each guide leads to a short enquiry form.
The result
Tracked from 20 May 2026, organic clicks went from 19 to 111 and search impressions from 572 to 5,519 in 28-day windows. Page-one keywords went from 2 to 13 on an average day. The city guides lead: Medan went from 0 to 11 clicks and Bandung from 0 to 7. Still open: these are small numbers, and we show the direction, not the scale.
What we built and wrote
- The website: A Shopify store we built from scratch: machine catalogue, laundry business-package pages and enquiry routing.
- The blog: Guides for people starting a laundry business: starter packages by city and what to do with waste water. Each article has a short enquiry form, and the site has an enquiry tracker we rebuilt on 5 October 2026.
What went wrong, and why
In September 2026 we showed 52 enquiries for KG Teknik. That number was wrong: our first tracker also counted clicks inside the chat widget as enquiries. We found it, rebuilt the tracker on 5 October 2026, and stopped publishing the count until a clean one exists.
Measured change, before and after
Measured 22 Oct 2026: 19 Feb 2026 – 18 Mar 2026 compared with 22 Sep 2026 – 19 Oct 2026.
- 19 → 111 organic clicks, May–Jun vs Sep–Oct 2026 (tracked from 20 May)
- 572 → 5,519 search impressions, same windows
- 2 → 13 keywords on Google page 1, daily average, same windows
KG Teknik is a small site with a clear buyer: laundry-business owners. Tracked from May 2026, clicks went 19 to 111 and impressions 572 to 5,519 in 28-day windows. City starter-package guides lead: Medan (0 to 11 clicks) and Bandung (0 to 7). 'paket usaha laundry bandung' stays on page one.
Pages that moved (clicks per 28 days)
- paket usaha laundry medan: 0 → 11
- paket usaha laundry bandung: 0 → 7
- limbah laundry dibuang kemana: 0 → 6
The honest part
Small numbers. We say so. The direction is what we show, not the scale. No enquiry count this time: on 5 Oct 2026 we rebuilt the lead tracker after finding the old one logged clicks inside the chat widget as enquiries. The 52 we showed in September included those. A clean count starts from 5 Oct.
Source: Google Search Console, read by SingRank System; enquiries from the on-site lead tracker. All client results, dated
SingRank or an SEO bot?
| SEO bot | SingRank | |
|---|---|---|
| Speed and cost per article | Faster and cheaper. That is its real strength. | Slower: research, a fact check and an editor before anything goes live. |
| Where facts come from | Patterns in its model and the pages already ranking. | Official or publisher pages, linked inline, checked by a person. |
| What gets built | Articles. | Articles, plus pages and apps when the business needs them, such as ABLINK's vehicle marketplace. |
| What is measured | Rankings and traffic. | Rankings, traffic and, where the client allows, the enquiries a page brings. |
| When it goes wrong | You find out yourself. | We write it on this page, with the reason and the fix. |
Want AI to recommend your business?
We'll test how Google and AI answer your customers' questions, then show you exactly where you're missing. Free.
Get your free AI visibility check